Change Is Possible
/ July 29, 2011 0 COMMENTS

Cool Choices approaches the charge of inspiring environmentally sustainable actions that reduce greenhouse gas emissions in playful ways, even using games to engage people. Studies show that information, alone, is rarely enough to motivate change.  Years of research tells us that humans are not naturally motivated to change their practices today based on future risks,…

Want People Seriously Engaged in Sustainability? Make It a Game.
/ July 28, 2011 0 COMMENTS

The following was originally posted on Toronto Sustainability Speaker Series. At Cool Choices we take games very seriously. We’ve seen how games can make sustainability fun, popular and easy. In May Cool Choices launched a real-world game for employees at a Wisconsin-based commercial construction firm, Miron Construction.  Of Miron’s 330 staff, 240 signed up to…

More than a game:
/ July 7, 2011 0 COMMENTS

The landscape is changing in today’s workplace. Engaging employees, who today represent several generations and a multitude of backgrounds, requires creativity, innovation and some muscle. At Wells Fargo, Ronsen insisted that the focus remains on cultivating an enjoyable workplace, that’s not necessarily fun “in a gaming kind of way.” But research seems to show a…

To Be Social It Has to Be Fun
/ May 23, 2011 0 COMMENTS

Jayme Heimbuch at Treehugger.com published a piece a few weeks ago about the failure of energy conservation to engage people via social networking, suggesting that perhaps people were the problem (because we seem to care more about celebrities than kilowatt hours). Three weeks into a pilot where people are sending us photos, bragging to us…

Wii Balance Boards, Monsters Aid Physical Therapy
/ May 6, 2011 0 COMMENTS

Clearly, the backlash against gamification is driven by how silly the word “gamification” sounds. Because this is a good thing. Rice engineering students linked five Wii Balance Boards together, hooked those up to a PC, and placed the Wii array in between two handrails for arm support. The composite formed a balance training and diagnostic…