Cool Choices & Wisconsin Sustainable Business Council Announce Strategic Partnership
Cool Choices & Wisconsin Sustainable Business Council Announce Strategic Partnership
/ July 22, 2013 0 COMMENTS

Cool Choices and Wisconsin Sustainable Business Council Announce Strategic Partnership Madison, WI – July 22, 2013 – Cool Choices and the Wisconsin Sustainable Business Council, two leaders in promoting sustainable business practices, have established a formal partnership to streamline operations, leverage expertise and increase stakeholder value. Cool Choices, a nonprofit promoting environmentally sustainable practices, has…

Supporting Sustainable Business at Menasha Corp
Supporting Sustainable Business at Menasha Corp
/ June 11, 2013 0 COMMENTS

Cool Choices Engagement Game Supports Sustainable Business Initiative at Menasha Corporation Madison, WI – June 11, 2013 – This summer, Menasha Corporation employees will earn rewards if they turn off lights, recycle or come up with a cool way to conserve resources at work or at home. By partnering with Cool Choices, a nonprofit organization…

Waste Not
/ September 20, 2012 0 COMMENTS

At a recent talk about sustainability challenges, a speaker encouraged attendees to look past equipment to the big opportunities—behavior and consumption. It is always nice to hear someone else acknowledge the need for more emphasis on behaviors.  We talk about this a lot. But we talk less about consumption, in part because the links to…

Put A Positive Spin On It
/ May 3, 2012 0 COMMENTS

Colleagues sometimes call me a Pollyanna because I tend to see the glass as half full rather than half empty.  One of the things that I’ve learned from the behavioral literature, though, is that perspective matters—research confirms that we are influenced by expectations.  (And as an aside to those curmudgeon critics, studies also indicate having…

Finding Benefits in Unexpected Places
/ April 26, 2012 0 COMMENTS

“I started biking to work because…” Understanding what inspires people to make and maintain environmentally sustainable changes is core to our mission at Cool Choices.  To facilitate change, we need to understand what works.  Accordingly, we aim to remain current with the latest research in various behavioral fields and we partner with researchers, asking them…